Collateral and Image Files

Logo fonts:
- San serif: Avenir (black)
- Serif: Goudy (OFL Sorts Mill italic)
This year’s color:
- red in logo:
hex C63737; CMYK 16 93 85 5; RGB 198 55 55 - purple in banner:
hex 91288B; CMYK 51 99 4 0; RGB 145 40 139
UP Week 2024 Logo (Download from Dropbox)
Lo-res, web-ready [JPG]
Hi-res, print-ready [PNG]
Social Media Assets (Download from Dropbox)
Step UP Banner for Twitter [JPG]
Step UP Banner for Facebook [JPG]
Step UP square tile [JPG]
landscape background [JPG]
landscape background [PNG]

UP Week 2024 Bookseller Toolkit
Suggested activities for booksellers who want to participate in UP Week 2024.
Print Assets
Printed bookmarks and shelf talkers are available to member presses in limited quantities. To place a request, visit UP Week Forum.
In addition, print-ready files are available, via Dropbox download:
- Green #ReadUP Bookmark [PDF]
- Blue #ReadUP Bookmark [PDF]
- Yellow #ReadUP Bookmark [PDF]
- Black & white UP Week shelf talker [PDF]
- Color UP Week shelf talker [PDF]
- Support Your Local University Press bumper sticker [PDF] (with thanks to Andrew Berzanskis, Oklahoma, for this great idea)
- customizable Support Your Local University Press bumper sticker template [PDF]

Text Materials
Announcement release, events preview and special spotlight on our US Armed Forces member presses
UP Week 2024 Social Media Toolkit
A collection of social media message prompts, grab-and-go messages, and ready-to-use banner and tile graphics, designed by members of the UP Week Task Force to assist all in promoting UP Week 2024. Download JPEG files.

